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David Cope owns the best wine bar in Cape Town (Publik, well worth a visit), and runs a wine merchant selling many of South Africa’s best wines. But this wasn’t enough for him. Alphabetical is created as an antidote to wine snobbery: wines that will please newcomers to wine just as much as they please aficionados. The red was the first bottle produced, from a whole range of grape varieties. Someone commented, “It’s almost the whole alphabet!”, and the name was born.